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          The emerging model did her first campaign with the brand in 2018

          By Helen Murphy
          October 09, 2019 10:45 AM

          Like mother, like daughter!

          Kate Moss‘ daughter, Lila Grace Moss-Hack, is following in her mother’s modeling footsteps with a new campaign for Marc Jacobs Beauty.

          According to InStyle, the 17-year-old emerging model is working on a campaign for the brand’s newest product, the Highliner Liquid-Gel Eyeliner. Lila, who was announced as the new face of Marc Jacobs in 2018, posted an Instagram photo promoting the eyeliner on Tuesday.

          “I still haven’t fully mastered eyeliner application, but I’m practicing with these new eyeliners,” she told InStyle. “They’re much easier to use because the applicator is really good and it’s smudge-proof.”

          YouTuber and makeup artist Nikkie de Jager (NikkieTutorials) created the makeup look that Lila rocks in her Instagram photo.

          Lila Moss and Kate Moss
          Dominique Charriau/WireImage

          In October 2018, Lila was announced as the new face of the famous brand. Later that month, the teen — whose father is Jefferson Hack, the CEO and co-founder of Dazed Media — appeared in London to launch Marc Jacobs’ limited-edition Leopard Frost Collection.

          “Lila’s beauty, composure, patience and kindness made this project even more special than I could have imagined,” the designer wrote on Instagram when he announced Lila as the face of the brand.

          In November, Moss, 45, opened up about her daughter’s makeup skills in an interview with Harper’s Bazaar.

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          Lila Moss in 2018
          David M. Benett/Getty

          While Lila may show her mom a thing or two about makeup, Moss told Harper’s Bazaar that she has plenty of modeling wisdom to pass down to her daughter. In the industry where appearance is everything, Moss said she hopes to inspire a healthy approach to beauty for the young model.

          “For Lila and her friends, it’s hard because it’s all there on the phone, the Kardashian factor, it’s in their face much more than it was for us,” she said about fellow ’90s models. “It’s instant inspiration but also instant judgment. But she has seen me, and I’m not obsessed with myself, so hopefully that will rub off.”

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